At 9:30 a.m. on June 26, a unique online new product ordering meeting was held grandly at the headquarters of Qianghui Seiko Ceramics.
It is reported that this online new product ordering event with the theme of "Crystal Vision, True Colors" is different from most brands' live broadcast activities for terminals. It is only open to dealers, with the purpose of bringing dealers The most favorable policy will truly provide benefits to dealer customers.
On the same day, reporters from China Ceramics Network were invited to participate in this online ordering meeting and witnessed Qianghui’s remarkable achievements.
Qianghui New Product Online Launch Event Review
01
New product direct supply discounts, continuous orders
An unprecedented live broadcast of discounts officially kicked off with a welcome speech by Yuan Weizhe, General Manager of Qianghui Brand Sales. He said that Qianghui has always been adhering to the brand concept of "precision quality" and innovating, from specifications, colors, craftsmanship, etc. Upgrade, focus on customer needs, and provide diversified choices for different consumer groups. The Jingyao series, as the product of this event, focuses on new home experiences and will leverage new consumer markets.
Yuan Weizhe, General Manager of Qianghui Brand Sales
Online live broadcast host Wendy< /p>
Yuan Weizhe's opening instantly heated up the atmosphere in the live broadcast room. Immediately afterwards, Qianghui brand product research and development consultant Dai Ming and Qianghui brand design director Li Yanru successively brought basic product introductions to the new Jingyao series products to the dealers in the live broadcast room. and space applications, and explain and analyze fashion trends, product features, production processes and consumer groups.
Qianghui Brand Product R&D Consultant Dai Ming
Qianghui Brand Design Director Li Yanru
The entire live broadcast event was one link after another, and the dealers in the live broadcast room became more and more excited, reaching the climax when Yuan Weizhe announced the price preferential policy for new products. The direct supply discounts are unprecedentedly strong, and the super value order discounts for new products have ignited the desire of Qianghui’s dealer friends to place orders.
1000 boxes! 2000 boxes! ... The screams of orders were endless, and in less than two hours of the order meeting, many dealers had already come to place orders. The entire live broadcast also came to a successful conclusion amidst bursts of good news about orders.
02
Jingyao series, all-round performance improvement
It is understood that the blockbuster new product Jingyao series ordered for this live broadcast is Qianghui's flagship product launched in 2021, with varying degrees of improvements in product specifications and technology.
From the word "Jingyao", you can imagine that this new product is shiny and diamond-like. Deming said that the original intention of developing the Jingyao series was to restore the natural effect of natural crystalline marble. Qianghui's R&D team uses natural crystalline marble as the material and adopts a new crystallized glaze patented technology to create a starry shimmering effect on the surface of the product while minimizing water ripples and ultimately presenting a high-definition textured surface.
In terms of production technology, Jingyao series products are manufactured using rock plate technology. The application of the rock plate body further improves the physical properties of the product. The hardness reaches Mohs hardness level 6 and can be freely cut and processed, comparable to large ceramic slabs. More widely used than. It is worth mentioning that the Jingyao series has launched the market's mainstream gold dual specifications of 750×1500mm and 900×1800mm, which can better meet the home decoration needs of most consumers. In addition, in order to meet the needs of high-end customers, Qianghui also simultaneously launched large-format products of 1200×2700mm.
03
Qianghui’s strength is fully unleashed and he keeps making big moves
After the online ordering meeting, Yuan Weizhe accepted an interview with China Ceramics Network. Mentioning the starting point for holding this online ordering meeting, he said, "New products are the driving force for the continuous development of every brand. Our original intention is to use new products to make our dealers and consumers profit, and to let dealers use New products serve consumers, and consumers should use new products to improve their quality of life. ”
Qianghui Brand Sales General Manager Yuan Weizhe was interviewed by China Ceramics Network
During the interview, he also revealed some of Qiang Hui’s anticipated big moves in the second half of the year. First, Qianghui will continue the innovative research and development of product processes, break the cycle of product homogeneity in the industry, launch more unique and excellent products, and lead the innovation and development of the industry. Secondly, for the display and promotion of rock slabs, Qianghui invested heavily in renovating the headquarters exhibition hall. Construction has already started and is expected to be completed in August. Thirdly, Qianghui will also comprehensively enhance brand awareness and influence by participating in exhibitions and other activities, and continue to protect dealers' market development.
During this live broadcast, Qiang Hui received a lot of support from dealers’ families. In the future, Qianghui will continue to keep up with the trend of development, promptly absorb the needs of terminals, take quality as the foundation and innovation as the driving force, and continue to move in a better direction.
