On December 24, 2020, the first Golden Rock Award Ceremony of "One Rock and Nine Tripods, National Brand Glory" and the 2021 "Top Ten Brands of Architectural Sanitary Ceramics" were held under the guidance of Foshan Ceramics Industry Association and hosted and undertaken by China Ceramics Network The launch ceremony of "List" was held grandly at the Ceramic Theater of China Ceramics Headquarters in Nanzhuang, Foshan. At the awards ceremony, Xinju Home Furnishing stood out from many slate brands and won the award of "Designers' Favorite Slate Brand" from the organizing committee.
It is understood that the Golden Rock Award is the first professional award focusing on slate in the field of building materials and home furnishings. It is based on the purpose of "finding and commending benchmark brands of slate and empowering the development of slate brands and the ceramic industry". The organizer, China Ceramics Network, has core advantages such as high weight and large traffic, as well as the strong influence of China Ceramics Network, which has successfully selected the "Top Ten Brands of Architectural Sanitary Ceramics" for 10 years, with the goal of creating a palace-level professional slate award. We won at the starting line from the very beginning.
In this year's Golden Rock Award selection, the organizing committee screened and evaluated dozens of rock slab brands from five dimensions: brand influence, industry field, coverage area, technological innovation, and design application. After fierce online voting and expert review, Xinju Home Furnishing finally won the honor of "Designers Favorite Slate Brand". Domestic brand, strength honor, this award represents the recognition of the strength of Xinju Home Furnishing brand by the organizing committee and the industry and outside it, and also means that Xinju Home Furnishing has reached a new height in the field of slate.
Xinju Home Furnishing (formerly known as Xinyansu Home Furnishing) is a brand new brand created by the ceramic giant Xinjincheng Group that focuses on the customization of large slate home furnishings. Xinju Home Furnishing invested 800 million yuan, deployed 9 slate production lines, and has an intelligent technology industrial park of 1,500 acres, including 1,000 acres of slate production base, 200 acres of slate deep processing demonstration base, and 300 acres of pan-home industry cluster base. Whether in terms of the scale of the science and technology industrial park or the scale of the slate production base, Xinju Home Furnishings is at the forefront of the industry. In addition, the first phase of the Xinju Home Slate Deep Processing Base has been officially put into operation, covering an area of about 10,000 square meters, with a total of more than 100 pieces of equipment and a monthly production capacity of 100,000 square meters. It has the production and processing capabilities for all types of slate home furnishings on the market, including single countertops. , edge grinding line processing, post-background wall processing and even combination application with other materials.
Xinju JubeiAdhering to the quality tenet of "doing every slate well", the cutting damage rate of the product can be controlled within 1%, which is comparable to many imported slates; it focuses on product style development and application development, and independently develops, designs, and customizes industry-unique The "continuous automated edge grinding line system" of the edge grinding production line has pioneered the customization of rock slab processing equipment; its flexible service model has been highly praised, and can implement processing services of finished products and semi-finished products in the entire chain, as well as technical support and personnel support services. . In line with the core brand concept of "creating high-end slate", Xinju Home Furnishing starts from the development trend of the slate industry chain, is committed to opening up the supply side and the demand side, and continues to work hard for the ecological development of slate in the future.
In the slate roundtable forum of the ceremony, Liu Xingzhong, general manager of Xinju Home Brand Marketing Center, said that according to brand positioning, Xinju Home will break out of the ceramic circle in the future, not only making materials, but also becoming a pan-home industry brand. Xinju Home Furnishing is the first slate brand to build its own processing plant. It is currently following up on supporting services, including paving, installation, processing, connection, connecting front-end and terminal, and is committed to building powerful back-end services. "We have made a three-year plan, and we are very confident about the decisive battle in the slate industry in 2021."
